Shot as part of a documentary promo trailer for the following season, this short promo was commissioned to capture the euphoria surrounding the Effort Racing team's first victory the first time out in 2012.
A tribute performance to Aretha Franklin recorded in a 3-camera live shoot.
Sound Director/Lighting Director for this advertisement for One Coconut Water featuring Olympic 400 meter champion LaShaun Merritt.
Shot as part of a documentary promo trailer for the following season, this short promo was commissioned to capture the euphoria surrounding the Effort Racing team's first victory the first time out in 2012.