This is fricking awesome - a little elbow grease and creativity and they packed theaters and turned a profit by self distributing theatrically: https://variety.com/2026/film/features/hunting-matthew-nichols-viral-hor...
Distribution : ‘Hunting Matthew Nichols’: From Guerrilla Marketing to Directly Pitching Theater Owners, This $275K Indie Turned a Profit Before It Even Was Released by Amanda Toney
‘Hunting Matthew Nichols’: From Guerrilla Marketing to Directly Pitching Theater Owners, This $275K Indie Turned a Profit Before It Even Was Released
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Since Igor money on my mind,I too think this is fabulous , great, or awesome, like you said Amanda