Coffee & Content: The Career That Refused to be Packaged

Coffee & Content: The Career That Refused to be Packaged

Coffee & Content: The Career That Refused to be Packaged

RB Botto
RB Botto
15 days ago

Happy Sunday, Creative Army!

I hope your weekend has been a creative one so far. Whether you have been writing, filming, editing, or sketching out the next spark of an idea, I have something today that will give you a boost. So grab your coffee, and let’s dive in.

This week's featured video comes from FilmStack: When an Actor Didn’t Need to Be a Movie Star - Ethan Hawke.

Ethan Hawke had every opportunity to become exactly what Hollywood wanted him to be, and he kept declining. Dead Poets Society at 18. Reality Bites at 23, which turned him into the Gen X poster boy overnight. An Oscar nomination for Training Day at 31, opposite Denzel. Three separate moments where the town was ready to package him into something bigger and simpler, and every time he made that harder instead of easier.

He went back to theater. He wrote novels. He directed small films that did not review well. He made the Before Trilogy with Richard Linklater over eighteen years, and then he committed to Boyhood, a film shot over twelve years on nothing but a handshake, because you cannot legally sign an actor for longer than seven. There was no guarantee it would ever be finished. They had a contingency plan where Hawke would take over directing if Linklater died before it was done.

Hawke's first movie was Explorers, at fourteen, alongside River Phoenix. Huge premiere. He thought he was about to become a teen icon. And after the screening he went to the bathroom and overheard people trashing the film. It bombed. He went back to high school and put the whole thing away.

He said later that the lesson was this: if you act to be a big shot, Hollywood will humiliate you fast. So if he was going to keep doing it, it had to be for the work. That early failure is what protected him from his first success. When Dead Poets Society hit four years later, he did not believe the hype, because people had said nice things to his face after Explorers too. He called fame a tiny drop of poison for your brain, something you survive better in small doses because you build up resistance.

Every choice that made him harder to package is the reason he is still working at the level he is working at, thirty-five years in. He was never trying to fail upward. He was choosing the collaborators and the projects that kept the work feeling alive to him, and the industry eventually came around to it. Not because he waited for permission, but because he built a body of work that was undeniable.

That is a long game. Most people do not have the stomach for it. And it brings me to something that happened in our business a couple of weeks ago that I have not been able to stop thinking about.

Sony paid near seven figures for a spec script called The Ballad of the Ember Knight, written by brothers Kieran and Brennan O'Dea.

It is a medieval epic set during the Hundred Years' War, it runs 190 pages, and it is the first script they have ever sold.

Go find any list of what not to write if you want to sell a spec, and you will find that script on it. Too long. Too expensive. Wrong century. No IP behind it. Every conventional piece of advice says that script should not have sold, and the town paid close to a million dollars for it anyway.

There are three things I want you to take from that.

First, the rules do not mean anything if the story is there. They never have. If somebody believes it is a movie, believes it is marketable, and believes people will show up for it, that script has a shot. Page count did not stop this one. Genre did not stop it. Being unknown did not stop it.

Second, people are willing to take chances right now. You are seeing it yourselves in what is actually getting made. Look at what came out this year. Look at what is doing business at the box office. There is more appetite for risk in this industry than there has been in a long time, and it is showing up everywhere from prestige period work down to low-budget horror.

Third, and I want to be blunt about this one: people are buying. The story you keep hearing, that nobody wants original material anymore, is not true. It was not true last year and it is less true now. Original scripts are selling. Somebody is going to write them. It may as well be you.

Ethan Hawke built a career by refusing to make himself easy to categorize. Two brothers in Idaho sold a 190-page medieval epic by refusing to write the thing they were supposed to write. Neither of those is a story about getting lucky. They are both stories about conviction outlasting the conventional wisdom. Hawke's took thirty-five years. The O'Deas' took however long it took them to write the script nobody asked for.

The industry does not reward safe as reliably as everyone tells you it does. It rewards undeniable. And undeniable usually looks like a mistake right up until the moment it does not. So finish the thing you have been talking yourself out of.

What is the project you have been told is unsellable? The one that is too long, too weird, too expensive, in the wrong genre, or in a period nobody is buying. Tell me about it in the comments. And if you have ever been given a piece of conventional wisdom that turned out to be wrong for your career, I want to hear that too, because somebody reading this needs to know it was wrong.

As always, here at Stage 32, we love sharing stories and knowledge with our fellow film fans. Know someone who would love this content? Share it with them. You can keep up with all of our videos by subscribing to the Stage 32 YouTube Channel. For more inspirational, educational, and motivational content on all things entertainment industry, follow me on Instagram and X @rbwalksintoabar.

Wishing you a very happy, healthy, and creative Sunday.

Cheers,

RB

FilmStack | When an Actor Didn’t Need to be a Movie Star

Coffee  Content The Career That Refused to be Packaged

RBWalksIntoABar | 190-Page Spec Script Sold for Near Seven Figures

Coffee  Content The Career That Refused to be Packaged

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About the Author

RB Botto

RB Botto

Actor, Producer, Screenwriter

Richard "RB" Botto has created the online platform and marketplace designed to democratize the entertainment industry, Stage 32. By leveling the playing field for all film, television and digital content creators and professionals worldwide, Stage 32 provides networking and training opportunities as...

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