Learn from a Verticals Expert and Producer with Experience at The Walt Disney Company, Amazon Prime Video, and Audible!

Receive a Sample Episode Script!

Storytelling is evolving—and mobile is leading the charge. Vertical micro-dramas and short-form series are transforming how audiences discover and engage with stories, opening exciting new opportunities for creators. This exclusive Stage 32 webinar is perfect for filmmakers looking to expand their audience through mobile-first storytelling, screenwriters interested in creating vertical micro-dramas or short-form series, and creatives eager to explore the next frontier in storytelling. It’s also ideal for anyone wanting to learn how to structure, produce, and launch vertical content that grabs attention, as well as content creators seeking strategies to monetize and grow their work on mobile platforms.

You’ll learn how to build and structure a vertical series that captures attention instantly and keeps viewers coming back. You’ll uncover what makes vertical storytelling stand out, how to pace scenes for mobile screens, and how to optimize production for maximum impact. You’ll also dive into audience trends, platform strategies, and proven ways to grow your creative footprint in this rapidly expanding space.

Your host, Ammon Lyle, Senior Vice President of Originals and Partnerships at Mansa, has developed hit content with Disney, Amazon Prime Video, and Audible, and is shaping the future of vertical storytelling at ReelShort. He’ll share insider insights to give you the tools and confidence to succeed in this powerful new medium.

By the end of this webinar, you’ll have a clear roadmap for creating, producing, and launching your own vertical series, along with a sample episode script to see exactly how it all comes together. You’ll leave inspired, informed, and ready to bring your stories to life for the next generation of audiences. Whether you’re an established filmmaker or a creator eager to explore new formats, this class will help you position yourself at the forefront of the vertical storytelling revolution.

PLUS! You Will Receive:

• Sample Episode Script 

Testimonial from Ammon Lyle:

“Vertical storytelling isn’t a passing trend—it’s the next frontier of entertainment. I can’t wait to dive in with the Stage 32 community and share how to develop, structure, and launch content that thrives on the platforms where audiences live, scroll, and engage every day.”

Praise for Ammon's Education:

"Very well done, very informative webinar. I really enjoyed learning about this exciting new platform." - Richard H.

"It was very informative as a general overview of the Verticals market & expectations." - Paul D. 

• What Are Micro Dramas And Vertical Series? 

• Defining the format: Short episodes, vertical orientation, and mobile-first design
• Origins and evolution from social media trends to dedicated apps
• The popularity surge in the US

• How They Differ From Traditional Media 

• Vertical vs. horizontal framing
• The production shifts
• The structural arc difference  

• The Market

• Overview of top players
• How they monetize
• The key factors driving success
• Demographics: Who’s watching and why in the US 
• Engagement metrics: 

• Creating Content And Getting Into The Game

• Tips for adapting traditional skills to this new medium
• Steps to create and launch your first micro drama 
• Tools and resources for getting started  
• Common Missteps and How to Avoid Them 

• Case Studies Of Hits 

• Examples of viral micro dramas and what made them succeed 
• Lessons from flops and triumphs in the US market 

• Future Outlook 

• Predictions for growth and integration with broader media 
• Opportunities for creators in this expanding space 

Q&A With Ammon

• Filmmakers looking to expand their audience through mobile-first storytelling

• Screenwriters interested in creating vertical micro dramas or short-form series

• Creatives eager to explore the next frontier in storytelling

• Anyone wanting to learn how to structure, produce, and launch vertical content that grabs attention

• Content creators seeking strategies to monetize and grow their work on mobile platforms

Testimonial from Ammon Lyle:

“Vertical storytelling isn’t a passing trend—it’s the next frontier of entertainment. I can’t wait to dive in with the Stage 32 community and share how to develop, structure, and launch content that thrives on the platforms where audiences live, scroll, and engage every day.”

Praise for Ammon's Education:

"Very well done, very informative webinar. I really enjoyed learning about this exciting new platform." - Richard H.

"It was very informative as a general overview of the Verticals market & expectations." - Paul D.