Learn from the former VP of Original Programming at HBO, the creative force behind groundbreaking series like Insecure and I May Destroy You!

Receive a detailed handout on crafting your Animation Pitch Bible, and strategies you can apply right away!

Animated series have an incredible power to captivate audiences for years—or even decades—and today’s market is bursting with opportunities for fresh, original voices like yours. If you’ve poured your heart into creating an animated show, this is your moment to shine. Mastering the art of pitching your idea to networks and streamers can open doors to long-lasting success and meaningful creative impact. The industry is hungry for unique animated content—let’s make sure your pitch stands out and gets the attention it deserves!

Many creatives stumble when pitching animation because they overlook key nuances — from identifying the right subgenre to knowing whether or not to include concept art. What materials should you send before and after the pitch? How do you keep executives engaged whether you’re pitching in person or virtually? Knowing the right terminology, anticipating buyer questions, and framing your pitch perfectly are challenges that can easily derail your opportunity if you’re unprepared.

This exclusive Stage 32 webinar is led by Pia Chikiamco, a seasoned industry expert who served as VP of Original Programming at HBO. Pia has shepherded acclaimed shows like A Black Lady Sketch Show and Los Espookys, developed original animated projects for Hulu, FX, and TBS, and has deep experience working with networks such as ABC, CBS, and Adult Swim. Pia is also a member of the executive peer group at the Academy of Television Arts and Sciences and advises for the Sundance Episodic Program — making her the perfect guide to help you navigate this process.

By the end of this webinar, you’ll walk away fully prepared, and ready to leave a lasting impression with your animated series pitch! You’ll discover how to craft a winning pitch—from preparing your materials and building a standout pitch bible, to mastering pitch etiquette and confidently handling the toughest questions buyers throw your way. We’ll guide you through every step of the process, from landing that crucial pitch meeting to navigating what comes next, whether you seal the deal or receive a pass. Can’t attend live? No worries — you’ll receive lifetime access to the recording!

PLUS! You will receive the following handout to help you:

• What to Include in Your Animation Pitch Bible Outline

• Pitch Preparation

  • Things to consider when deciding to pitch an animated show

  • How to Get a pitch meeting set up

  • What to send a network before a pitch

  • Reasons a network or streamer will or won’t hear a pitch

  • Who should be in the room

• Pitch Materials

  • Do you need concept art?

  • Refining your Pitch Script

  • The Presentation Deck Vs. A Show Bible

  • What materials do you provide Post-Pitch?

• In the (Zoom) Room

  • Pitch Etiquette - Do's and Don'ts

  • How to organize your pitch

  • The Questions Buyers Usually Ask and How to Answer Them

  • Tips on Post-Pitch Etiquette

• What Happens Next

  • Congrats, it sold! Quick overview of the deal making process

  • How to move onward and upward if you receive a pass

Q&A

• Creatives developing or preparing to pitch animated series to networks or streamers

• Writers, producers, and creators who want to learn how to tailor their pitch for animation’s unique demands